> For the complete documentation index, see [llms.txt](https://help.easymails.app/llms.txt). Markdown versions of documentation pages are available by appending `.md` to page URLs; this page is available as [Markdown](https://help.easymails.app/tips-and-best-practices/use-unsubscribe-groups-to-stay-compliant-and-organized.md).

# Use Unsubscribe Groups to Stay Compliant and Organized

Group your email types and use unsubscribe links to keep communication relevant and fully compliant.

✅ Always select an appropriate **unsubscribe group** when creating a template. This ensures that recipients who opt out are removed from the correct communication category.\
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✅ Use the **Manage Preferences** link instead of a one-click unsubscribe when possible. It lets users stay subscribed to the content they care about while opting out of what they don’t.\
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✅ Group your email types smartly (e.g., “Product Updates,” “Promotions,” “Internal Alerts”) for better preference management and cleaner mailing lists.
